Ana Norena

Ana NorenaAna NorenaAna Norena

Ana Norena

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Hello

Welcome to Career Finder

We are Ana Norena and Sofi Graves, and we believe the career selection process for high-school  and early college students should be inspiring, fun and stress free. We could not find internships for the summer of 2021 due to  COVID, so we decided to create our own and tackle this problem.

Our Process: Unifying Innovation Method

To tackle this problem we decided to leverage the Unifying Innovation Method created at Notre Dame's Innovation Academy. In this page you will see some of the outputs of our process

TARGET

This is the phase in which we define the problem to solve and its scope. The outcome of this phase is the intent statement

DISCOVER

During this phase we look at the problem through different lenses so we understand it better and create empathy with our users

IDEATE

Leveraging all insights from the DISCOVER phase, we generate as many ideas as possible!

ELABORATE

We took all of our ideas and synthesized them into a few concepts we could test with our users 

LAUNCH

We are not there yet, but this is when we create our product to save the world!

TARGET: Our Intent Statement

  

Create an accessible platform for high school students to get curious and inspired about career possibilities (trades, majors, locations, colleges, future careers), so they can make confident choices and take steps towards reaching their full potential and thrive in their lives. The platform will transform this process, making it enjoyable and inspired, and not stressful, confusing and intimidating. 

DISCOVERY

During the discovery phase we conducted research on-line, interviews and observations. All this information was used to create insights that would be used during ideation.

Download PDF

IDEATE: And our team generated a ton of ideas

During the ideation session, our goal was to create as many ideas as possible leveraging our findings from the DISCOVERY phase. Download the file to see our list of ideas.

Ideation Session - Finding My Way (pdf)

Download

ELABORATE: Ideas to concepts

After the ilab, we synthesized all of the ideas and created a few concept boards we tested with our users and stakeholders

Download PDF

Business Model

Part of the ELABORATE phase requires that one thinks of the business model, how will the ideas make money. We developed an early business model for our ideas.

Business Model Canvas & value prop (pdf)Download

To tackle this problem, we learned and applied the Unifying Innovation Method taught at Notre Dame's Innovation Academy. This allowed us to frame our problem, generate new insights, create new ideas and develop them so we could get feedback from key stakeholders.

Copyright © 2021 Ana Norena - All Rights Reserved.


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